Last Revised: May 27, 2009
WHAT IS PERSONAL INFORMATION?
As used herein, the term “personal information” means information that specifically identifies an individual (such as a name, address, telephone number, mobile number, e-mail address, or other account number), and information about that individual’s location or activities, such as information about his or her use of the Site, when directly linked to personally identifiable information. A user name may be personal information if it includes personally identifying information such as a first and last name. Personal information also includes demographic information such as date of birth, gender, geographic area and preferences when such information is linked to other personal information that identifies you. Personal information does not include “aggregate” information, which is data we collect about the use of the Site or about a group or category of products, services or users, from which individual identities or other personal information has been removed. In other words, information about how you use a service may be collected and combined with information about how others use the same service. Aggregate data helps us understand trends and our users’ needs so that we can better consider new features or otherwise tailor our Site. This policy in no way restricts or limits our collection and use of aggregate information.
WHAT PERSONAL INFORMATION DO WE COLLECT?
Personal information may be collected in a number of ways when you visit our Site or use our Services. We may collect certain information that you voluntarily provide to us which may contain personal information. For example, we may collect your name, address, email address, user name and other contact, demographic information when you register and set up an account or contact us by e-mail or other means for any reason. Personal and demographic information may also be collected if you provide such information in connection with creating a dataset, user profile or group, leaving comments, posting content, sending an email or message to another user or participating in any interactive forums or features on the site. Note that a dataset consists of “data”, which represents the information within your dataset, and a “data structure”, which represents the way your dataset is organized such as column names and types. If you sign up for a premium service, we may also collect credit card or other payment information. In addition, from time to time we may collect demographic, contact or other personal information you provide in connection with your participation in surveys, sweepstakes, contests, games, promotional offers, and other activities on the Site. When you use the Site, some information is also automatically collected, such as your Internet Protocol (IP) address, your operating system, the browser type, the address of a referring web site, and your activity on the Site. We treat this information as personal information if we combine it with or link it to any of the identifying information mentioned above. Otherwise, it is used in the aggregate only.
HOW ARE COOKIES USED ON THE SITE?
HOW DO WE USE THE PERSONAL INFORMATION WE COLLECT?
In general, we use the personal information we collect to process your requests or transactions, to provide you with information or services you request, to inform you about other information, events, promotions, products or services we think will be of interest to you, to facilitate your use of, and our administration and operation of, the Site, and for the purpose for which the information was provided. In addition, we may analyze the data and data structures you post on the Site and your other activities on the Site in order to tailor the Socrata Service and advertising on Socrata to your needs and interests. The following are some examples of how we may use the information we collect:
- to send you a welcoming email and to contact you about your use of the Site, to provide other services, products or information you request and to complete any transactions in connection therewith;
- to respond to your emails, submissions, comments, requests or complaints;
- to customize site content, features and advertising
- to provide online editing and publishing services to you
- to request feedback, analyze site use, and enable us to develop, customize and improve the Site and our publications, products and services;
- to contact you about our services, products, activities, special events or offers and for other marketing, informational, product development and promotional purposes;
- to notify contest winners; and
- for the specific purpose for which the information was provided.
Personal information provided online may be linked together or merged with other personal information so that we may better understand your needs and inform you about our products or services and those of our partners. In addition, if we receive information from third parties with whom we have business relationships, we may combine this information with the other personal information we maintain about you. In either case, this Policy governs this information.
HOW IS YOUR PERSONAL INFORMATION SHARED WITH THIRD PARTIES?
We may disclose personal information in the good faith belief that we are lawfully authorized or required to do so, or that doing so is reasonably necessary or appropriate to comply with the law or with legal process or authorities, respond to any claims, or to protect the rights, property or safety of Company, our users, our employees or the public, including without limitation to protect Company or our users from fraudulent, abusive, inappropriate or unlawful use of our Site. Information about our users, including personal information, may also be disclosed or transferred as part of, or during negotiations of, any merger, sale of company assets, financing or acquisition or in any other situation where personal information may be transferred as one of the business assets of Company.
WHO CAN SEE THE PERSONAL INFORMATION I POST ON THE SITE?
You understand that when you use the Site, information you post in your datasets or in your profile, forums, groups, and other interactive areas of the Site, as well as any information you share with individuals through the Site, will be available to us, to other users and in some cases may be publicly available, depending on the applicable privacy settings. We recommend you be cautious about giving out personal information to others or sharing personal information on the Site. You can choose various privacy settings with respect to your datasets, including the following: 1) the data and data structure are public and other users can modify the dataset, 2) the data and data structure are public but other users cannot modify the dataset (this is the default), 3) the data is private but the data structure is public, and 4) the data and data structure are private. If data or datasets are public, then they can be viewed by anyone. If you designate data and/or datasets as private, then the only users who are permitted to view them are those to whom you grant access. Please be aware, however, that although we endeavor to use commercially reasonable efforts to implement these restrictions and honor these designations, no system or security measure is perfect or impenetrable, and therefore, we cannot guarantee that data and personal information will not be available to others, even if it is designated as private. We are not responsible for unauthorized access to your data or personal information or for the actions of any third parties with whom you share personal information or who have obtained your personal information from the Site.
WHAT STEPS DO WE TAKE TO PROTECT PERSONAL INFORMATION ONLINE?
We have endeavored to put into place reasonable security measures in an effort to protect personal information while it is under our control. Your account information is accessible online only through the use of a password. To protect the confidentiality of personal information, you must keep your password confidential and not disclose it to any other person. You are responsible for all uses of our web site by any person using your password. Please advise us immediately if you believe your password has been misused.
WHAT CHOICES DO YOU HAVE REGARDING THE USE OF YOUR INFORMATION?
If we send any promotional or marketing emails, you may “opt out” of receiving such promotional and marketing purposes by following the directions in the email or by emailing us at privacy@Socrata.com. However, this shall not affect our ability to send you service and account related emails to use your personal information as otherwise described in this Policy.
LINKS TO OTHER WEB SITES
HOW YOU CAN CORRECT AND UPDATE YOUR PERSONAL INFORMATION OR OBTAIN ADDITIONAL INFORMATION
If you have any questions or comments about this Policy or the practices relating to the Site, or you wish to verify, correct or delete any personal information we have collected, please contact us at privacy@Socrata.com, and we will endeavor to respond to your inquiry or to correct, update or remove the personal information you have provided us as you indicate to the extent possible. In lieu of email, you may also contact us by mail at the following address: 101 Yesler Way, Suite 502, Seattle, WA 98104.